Date : Thursday, November 2nd - 16.00 - 16.30 >

Description: From building mobile games to generative best-in-class mobile marketing assets, Generative AI is the largest transformation for the gaming industry largest segment - mobile games - in 10 years. Join a seasoned Silicon Valley gaming executive and founder of a generative AI leading company to discuss how to best apply all the new generative AI tools to make a difference from your game production process to your user acquisition. Intended audience: Leading mobile games publishers and developers aiming at staying competitive. Key takeaways: 10 key benefits from implementing generative AI at different stage of the game development and marketing processes.