[KEYNOTE] Welcome keynote – Trends in the videogame industry

Tuesday, October 29th

À Room 1 Publishing / Business By: Gio Zhang, Duoku Raymond Qiang, East2West Christina Seelye, Maximum Games & Modus Games Benoit Clerc, Bigben Samuel Gatte, Bandai Namco David Liang, Mi Game, Mi Internet Group

Description: Our key sponsors and partners will gather on stage to share their views on the current state of the industry and on future trends.

Addictive Storytelling on Mobile

Tuesday, October 29th

À Room 1 Categories: Publishing / Business By: Ryan Kaufman, Jam City

Description: We are now seeing more and more top-selling games like (Homescapes, Lily’s Garden, Episode, Choices, Harry Potter) emerge with narrative as a differentiator. But creating a great story isn’t as easy as it looks. This talk will discuss why storytelling can help acquire and keep players, and outline specific techniques for how and when […]

Brazil: The Next Super Territory for Games

Wednesday, October 30th

À Room 1 Categories: Publishing / Business By: Eliana Russi, Brazil Games Export Program Thiago De Freitas, Kokku

Description: Welcome to Brazil! In this panel we will present a brief overview of the Brazilian game landscape and ecosystem and why your company should be mapping this new territory. Audience: Companies interested or curious about the Brazilian game scene and market Attendee Takeaways: Overview of the Brazilian Market and best practices to do business […]

Bridge@Game Connection Paris Seminar: Hyper-Casual Game Monetization and User Acquisition in China

Tuesday, October 29th

À Room 1 By: Stella Zhu, Mindworks Ivan Bravo, GameAnalytics Maxime Demeure, Madbox Falko Böcker, JoyPac Fabien Hersen, Ketchapp

First talk: IMPROVING USER ACQUISITION USING CREATIVE VIDEO ADS AND PLAYABLE ADS Description: The hyper-casual market is growing at a fast pace and the competition is getting fiercer by the day. How can you make sure your game stands out from various similar products? Can human psychology be the key in helping your ad creatives […]

Consolidation (M&A) and Investments in the gaming space

Wednesday, October 30th

À Room 1 Categories: Panel , Publishing / Business By: Andrew Ponomar, Enter Capital Sean Lee, Wargaming Thibaud Morin, Level Up Alexei Kudriashov, Sperasoft Studious Ferdinand Pons, Gameloft

Description: Executives of top video gaming companies and industry experts will discuss consolidation (M&A) and investment trends in the industry. Audience: Owners of independent studios, Executives of large publishers Attendee Takeaways: • When to consider a strategic partnership or acquisition • How new streaming services and next generation of consoles will drive the M&A market […]

Creating an own game genre!

Tuesday, October 29th

À Room 1 Categories: Publishing / Business By: Marvin Eschenauer, Bytro Labs GmbH

Description: The session’s subject will be the case study of Bytro, which is in the gaming industry for 10 years and grew to a multi million dollar company with 40 employees. The whole success is based on innovative products from day one without any direct competition since Bytro invented a new sub-genre to strategy games […]

European Co production: making your game happen

Thursday, October 31st

À Room 1 Categories: Publishing / Business By: Thierry Baujard, SpielFabrique UG

Description: There are more and more financing incentives available in Europe. Tax credit in France and the UK, a federal fund of 50M Euro in Germany, a tax shelter in Belgium as from 2020 and many new incentives to come at regional and national levels. The best way to access these monies is to develop […]

Games Industry POV 2019

Thursday, October 31st

À Room 1 Categories: Publishing / Business By: Joost van Dreunen, Nielsen

Description: Companies that historically have only had limited exposure to interactive entertainment have doubled down on gaming. This is causing the industry’s landscape to shift. The introduction of Google Stadia and Apple Arcade, for instance, has resulted in a widening of available platform which competes over content and audience. At the same time, consolidation has […]

Getting Triple A Treatment Without Selling Your Soul

Wednesday, October 30th

À Room 1 Categories: Publishing / Business By: Christina Seelye, Maximum Games & Modus Games

Description: Working with a publisher sometimes means giving up everything; creativity, control, revenue, and more, but it doesn’t have to. Audience: Developers who are searching for a publisher. Knowledge of the publishing process is helpful. Attendee Takeaways: How to select a publisher. What to keep an eye out for, what you need, what you don’t […]

Investing in Gaming: How do we pick

Wednesday, October 30th

À Room 1 Categories: Panel , Publishing / Business By: Mickael Bougis, Phoenix Games Patryk Hamerlak, Vivid Games Riccardo Comazzi, Tencent Guillaume Lautour, Level Up LK Shelley, Affiniti Ventures

Description: In this session, the panelists will explain how they pick investment opportunities within the few hundred to few thousands they have in backlog. Panelists will detail what is important for them, what they look for, how they look at the company but also how they look at the game. Audience: Any studio management team […]

Latest Trends from China’s Gaming Market and How Mi Game Helps Developers

Tuesday, October 29th

À Room 1 Categories: Publishing / Business By: Neo Liu, MiGame

Description: During our session, we will cover the latest figures from China’s expanding gaming market and our industry observations during the past year, including recent updates regarding China’s ISBN control. We will also introduce Mi Game and our game distribution and publishing business, based on the Xiaomi platform and our 260 million MAU MI UI […]

Localization and Cultrulization from West To East

Wednesday, October 30th

À Room 1 Categories: Localization , Publishing / Business By: Gio Zhang, Duoku

Description: There are tons of AAA games has been being success in Global market but few of them had the same performance in East/China market. Do global market never be only languages translate any more. You have to do more cultrulization and localization works if you want to have a better performance in Asia/China. Show […]

Negotations lowball and highball like a pro

Wednesday, October 30th

À Room 1 Categories: Publishing / Business By: Patryk Hamerlak, Vivid Games

Description: “Negotiations without other options is not negotiations – it is damage control”. During this sessions you will learn practical tips and most powerful negotiations strategies and techniques. It will also answer the question: why preparation is so important and why the biggest risk of lowball is when it gets accepted by other side. As […]

Publishing indie games in China with East2west Games

Tuesday, October 29th

À Room 1 Categories: Publishing / Business By: Raymond Qiang, East2West

Description: TBA

Publishing paid games on mobile in 2019: Situation and new opportunities

Tuesday, October 29th

À Room 1 Categories: Publishing / Business By: Xavier Liard, Playdigious

Description: The session is about how Publishing paid games on mobile could be very strategic especially for high quality indies titles. The first part of the talk will try to address most of interrogations related to traditional publishing: What kind of games could be successful? What are the key success factors? How to run efficient […]

Publishing PC Premium Games in China And Maximizing the Sales

Wednesday, October 30th

À Room 1 Categories: Publishing / Business By: Erwin Zhao, Tencent

Description: There is huge market value for game publishing in China while there will be challenges as well. We will be introducing how to publish PC premium games in China and will also be introducing Eureka Studios, a multi-platform publishing brand from Tencent that expertises in publishing PC premium games in greater China region and […]

Self publishing your game in 2019 – what are the opportunities and challenges?

Wednesday, October 30th

À Room 1 Categories: Publishing / Business By: Attaba Rahim, Bungie Thomas Bidaux, ICO Partners Sebastien Vidal, Shiro Games

Description: TBA

Should I put my titles on a Netflix for games?

Thursday, October 31st

À Room 1 Categories: Publishing / Business By: Juan Carrillo, PlayGiga

Description: Since Google’s Stadia, Microsoft Xcloud project, Amazon and other big players announced their cloud gaming services the topic is hot. Are you thinking about bringing your games to a cloud gaming platform? Do you want to know which services are out there? Which business models or technical requirements they ask for? Is it worth […]

The rise of hyper-casual games – Opportunities and trends

Wednesday, October 30th

À Room 1 Categories: Publishing / Business By: Jon Hook, Homa Games Olivier Le Bas, Homa Games Falko Böcker, JoyPac Jean-Nicolas Vernin, Madbox Gio Zhang, Duoku

Description: TBA

Winning Strategies for Indie Game Studios

Thursday, October 31st

À Room 1 Categories: Publishing / Business By: Sebastien Borget, PIXOWL

Description: I would like to share some Winning Strategy for Indie studios (those who don’t spend millions in Marketing or Paid UA each month :p) to grow their player base and engage their players for years. At Pixowl, we are launching only 1 new game per year and we keep updating them using a fine-tuned […]