expo-zone

speaker Micro PLAYERUNKNOWN’S BATTLEGROUNDS: Building a Game With The Community
eSports

PLAYERUNKNOWN’S BATTLEGROUNDS:  Building a Game With The Community

Date : Wednesday, November 1st - 10.30 - 11.30 > Room 2

Description: PLAYERUNKNOWN’S BATTLEGROUNDS has sold more than two million copies worldwide, remains in the number one slot on Steam and the top five most watched game on Twitch. Brendan Greene (aka PLAYERUKNOWN) will share his experience in going from modder to Creative Director for Bluehole. He and the team will highlight things learned from his modding days and how they applied them to larger scale game development, covering the following points: • How to funnel and apply feedback during Alphas, Betas and into Early Access. • Learnings from developing a partnership with players and how to effectively apply it to the creation process. • How to develop a partnership with livestreamers and how it directly impacts game creation and word of mouth. • From Modding to Full Game Design – Making the jump, the do’s and don’ts with personal insights from Brendan. Brendan and the team will lead with a presentation full of real world examples, video highlights, an open Q&A session with attendees and active participation from the audience. Targeted public: the ideal audience are AAA game developers, marketers, aspiring / indie developers, community managers, influencer relations team members, modders, streamers and Youtube Content creators. Takeaways: Attendees will learn the following items: • How to funnel and apply feedback from the community • How to develop a partnership with livestreamers and players • From Modding to Full Game Design – Making the jump, the do’s and don’ts with personal insights from Brendan and the team.

Speaker(s)

Brendan Greene (Bluehole Inc.) Marek Krasowski (Bluehole Inc.) Pawel Smolewski (Bluehole Inc.)