expo-zone

speaker Micro Player-centric Marketing: A Story of Glitter, Tears and Talents
Monetization User Acquisition

Player-centric Marketing: A Story of Glitter, Tears and Talents

Date : Tuesday, October 29th - 13.00 - 14.00 > Room 3


Description: Authenticity and personal connections are essential to communication and community. Wooga took this to the next level with an extensive promotional contest bringing players from around the world to their offices for a week. Hear the challenges and get tips for bringing your audience to life in this story-driven presentation.

Speaker(s)

April Harmon (Wooga) Dario Quondamstefano (Wooga) Valentine Ledour (Wooga)