expo-zone

speaker Micro Kids games monetization: challenges and proven solution
Monetization

Kids games monetization: challenges and proven solution

Date : Tuesday, October 29th - 15.00 - 15.30 > Room 1

Description: Kids game industry is considered complicated for business. Kids are not making purchases. Most monetization models are hardly applicable for kids games. Galyna will share the story of Bini Bambini that managed to grow four times in revenue in less than a year producing apps only for small kids. Audience: Cases shared during the presentation will be interesting for Marketers, Business development directors, Monetization managers, CEOs of small studios Attendee Takeaways: Attendees should have the following takeaways :
  • How to grow organic traffic
  • How to combine ads monetization and in-app purchases efficiently
  • Some hints and practical cases related to ASO

Speaker(s)

Galyna Iefremova (Bini Bambini)