expo-zone

speaker Micro Five Ways a Direct to Consumer Strategy Can Work for Your Studio
Publishing / Business

Five Ways a Direct to Consumer Strategy Can Work for Your Studio

Date : Tuesday, October 29th - 11.30 - 12.30 > Room 3

Description: Direct to Consumer sales is one of the hottest trends in eCommerce today, but what about gaming? With an explosion in new tools and services that make it easier than ever to sell directly to players, it's essential for any developer that wants to build and sustain their studio as a long-term business to have a direct to consumer strategy in place -- from building and owning your own community through branded ecosystems and influencer programs, to monetization through pre-orders and cross promotion

Audience: Developers/Publishers of all sizes

Attendee Takeaways: How to build a gaming business

Speaker(s)

Brooke Van Dusen (Xsolla)