Johan Lofstrom has 10 years of experience in Online and Mobile UA. He is CEO and co-founder of Playable Platform, a company that specialises in producing, analysing and optimising playable ads. Johan will share his experiences from producing and optimising hundreds of playable ads over the last 4 years. He will also share results and analysis of Playable Platform’s billions of ad request data that has been collected since they started with playable ads.

Johan Lofstrom sessions

Secret to top performing playable ads
Wednesday, October 30th

Description: Making beautiful playable ads is nice but high performing ads is what really matters. To get there, in-depth data analysis, structured iterations and lot’s of testing of your playable ads is key. Learn from our 4 years of tactics and expertise at Playable Platform and let us share real-life examples from some top game […]