My focus areas have been digital advertising and mobile development. I’ve been lucky enough to work in 3 different countries (Spain, UK, US) developing and negotiating deals with Fortune 500 companies (McDonald’s, Domino’s, Barclays), game developers (SGN, Kabam, Big Fish Games), mobile first companies (Uber, Lyft, FourSquare) and media agencies (GroupM, Havas Group, IPG Mediabrands…). From managing their mobile marketing campaigns (User Acquisition, app downloads, in-app events, retargeting…), to advise with affiliate marketing initiatives, programmatic, incentivized, native and interactive video campaigns.

Enric Pedró sessions


ASO - What have we learned after successfully launching over 300 apps.
Thursday, October 25th

Description: After launching over 300 titles, achieving over 200 million organic downloads, doing over 2,000 updates and more than 3,500 a/b tests one thing is clear, Lab Cave Games has mastered how to increase their traffic and visibility. In this session, Enric Pedró will cover some insights on what Lab Cave team has learned and […]